Xbox Series X promotion featuring an alligator sparks attention

Xbox Wire and other outlets report a promotion involving an alligator and an Xbox Series X, with a contest to win the console. Kotaku and Yahoo Tech tie the stunt to the lack of a GTA 6 marketing deal, though the items do not confirm the swallowing was real.

Timeline

1. 3 Nov, 22:50 UTCFirst appeared on Google Trends
2. 3 Nov, 22:50 UTCXbox Wire publishes the contest announcement
3. 3 Nov, 22:50 UTCKotaku covers the alligator stunt

Top sources

• xbox series x biteGoogle Trends
• Xbox Isn’t Allowed To Market GTA 6 So It Stuck A Console Inside Of An Alligator InsteadKotaku
• Xbox doesn’t have a GTA 6 marketing deal like Sony, so they made a console look like an alligatorYahoo Tech