H&M trends in the UK with little context available

The only collected item is a bare search spike for "h&m" in the United Kingdom, with no headline, post or detail explaining why. The cause of the interest is unknown.

Timeline

1. 28 Oct, 00:30 UTCFirst appeared on Google Trends
2. 28 Oct, 00:48 UTCReached #1 on TrendHeat

Top sources

• h&mGoogle Trends